Monday, April 5, 2010

In the Spirit of Easter (and Bourbon)

This was sent to by a fellow Maker's Mark Ambassador (he prefers 'Apostle'), my friend Ryan. You can read his blog here.

This was his response to my suggestion that one day they might produce a commemorative Maker's Mark bottle in his likeness, as they just did for Coach Cal (thanks for pointing that out Kate).


A reading from Ryan's Letter to the Kentuckians:

And I did go unto the Makers and make known to them my skill. Unto them, I did say: "Go forth into the land, you men and women, and gather in thine arms the golden wheat and barley of thy fields, discard the chaff, and add to it the wheat that grows red in Winter. Mark me well when I say unto thee that ye shall add no rye to thine grains, for it is the mark of inferiority and tool of a shoddy craftsman. Instead add these grains, I tell you, to the the cool, sweet spring waters that flow forth, by the grace of Dixie, from the ground in this land. Into a large Vat shall ye pour this Holy elixir. Heat it, I say, slowly, for many days and nights. Drain ye the liquid, and pass it
through yon copper tubes and pipes, heated with purifying flame. Visit the cooper, and have made a barrel of such quality, toasted to perfection, and made ready to be filled with thine Spirits. Wait now children, for the Still waters must becalm, for 10 summers. Great patience will be rewarded, I tell you.

If you do this, if you heed my words, and heed them well and true, unto thee shall be delivered the greatest of gifts: a golden ambrosia so Healthful and Right, that all shall know its power, even by scent. You shall call it: Bourbon. See ye this Mark? Affix it to thine vessels, o Makers of Dixie, that all shall know its power. In time, the people of distant lands shall hear, and perchance, even partake of your Bourbon. When they do, they will feel compelled to embark upon a great Journey, across the mountains, from whence your sweet water flows; across the plains upon which your grains grow. To thine door, shall they Journey. And ye shall welcome them, these weary travelers, with arms and doors flung wide. Unto them shall ye say: 'Behold, road-worn traveler, the Mark of the Makers. Ye have traveled long and well, and thine deliverance is at hand. But take heed: to step through these doors and to partake of the Bourbon is to be transformed. If ye stay with us this night, on the morrow shall ye depart an agent of
the Makers, burdened to spread the Gospel of the Bourbon through the land. Aye, cross this threshold and ye shall become an Ambassador.'"

And the Makers made the Bourbon, affixed their mark to the vessels, welcomed the travelers, and spread the Good News of the Bourbon far and wide. And it is good.

No comments:

Post a Comment